The decision to rebrand Next-Gen Residential Proxies, one of its main data collecting tools, was revealed by Oxylabs, a top provider of public web data scraping solutions and proxy services. The system will now be known as Web Unblocker and run on AI and ML.

An AI and ML-based adaptive solution called Web Unblocker (formerly Next-Gen Residential Proxies) is made to gather data from challenging and complex sources, like e-commerce websites. It uses sophisticated fingerprinting, a number of other technologies, and optimization to make itself appear to websites as a typical internet user in order to guarantee a high success rate when providing online data.

Nearly all of the characteristics of Oxylabs’ solution are inherited from Next-Gen Residential Proxies. The majority of artificial intelligence and machine learning models have been updated and improved to deliver even better outcomes, but there are still significant discrepancies. Additionally, Oxylabs has kept its traffic-based pricing approach, unlike rivals.

“Global businesses face a growing challenge of extracting valuable insights from big data. Therefore, web data collection tools that allow companies to focus on analysis rather than data gathering are as important as ever. Web Unblocker does exactly this – it is one of the most advanced solutions in the market, designed to gather public web data with complete accuracy and with less effort,”

Oxylabs CEO Julius Černiauskas

Web Unblocker should now be easier to understand at a glance, the company claims, enabling Oxylabs to reach new audiences and help more organisations extract useful data. Due to the fact that it still has proxy origins, SMEs will find it much simpler to integrate it into their current infrastructure and begin their public web data collection efforts, giving them an even playing field with larger rivals.